Focus on gum health

The Philips Sonicare Premium Gum Care brush head is designed to improve gum health by working hard to remove plaque and bacteria along the gumline and hard-to-reach areas. Extra-soft bristles allow a gentle brushing experience. The curved bristle design ensures optimal contact for an effective clean.

Adaptive cleaning technology

The soft, flexible rubber sides allow the Premium Gum Care brush head to adapt to the unique contours of your mouth. The bristles adjust to your gums and teeth, giving you up to 2x more surface contact than a Philips Sonicare DiamondClean brush head for deeper cleaning, even in hard to reach spots. The adaptive cleaning technology also absorbs excessive brushing pressure and enables an enhanced sweeping motion for a unique in-mouth feel and superior cleaning.

Say goodbye to plaque

With its flexible design, the Premium Gum Care brush head removes more plaque. It moves to enhance our unique Philips Sonicare cleaning technology so that however you brush, you get an exceptional clean you can see and feel.

Philips Sonicare technology

Our brush heads are designed to perfectly sync with Philips Sonicare technology. High-speed vibrations give up to 31,000 brush strokes per minute for outstanding results. It powers every brush stroke to whip up your toothpaste into plaque fighting bubbles, driving them deep between your teeth and along the gum line for gentle yet effective cleaning.

Smart mode-pairing

When used with a Philips Sonicare smart handle (e.g. DiamondClean Smart), our convenient smart brush head mode pairing feature will allow you to effortlessly achieve the best possible gum health. A microchip inside the Premium Gum Care brush head communicates with your handle. When the brush head is clicked on, the handle automatically selects the optimal mode and intensity level for exceptional gum care. All you need to do is start brushing.

Smart brush head replacement

Brush heads become less effective after 3 months of use, but we'll remind you before this happens. When used with a Philips Sonicare smart handle (e.g. DiamondClean Smart), your toothbrush tracks how often and how hard you brush, and will notify you when it's time for a replacement. Don't have a smart Philips Sonicare toothbrush? No worries, just monitor your blue replacement bristles, and when they turn white you'll know it's time.

Easy to click-on

The Premium Gum Care brush head simply clicks on to your Philips Sonicare toothbrush handle and fits securely in place. Brush head replacement is made easy; just click off. Our click design makes it super simple to maintain and clean your brush head. The Premium Gum Care brush head fits all of our click-on toothbrush handles (does not fit Essence, PowerUp or Sonicare for Kids).

Brushing with peace of mind

All genuine Philips Sonicare brush heads are safe and gentle on teeth and gums. During tests, our brush heads are put through their paces to ensure you get exceptional performance and durability each time you brush. Not a single generic brush head tested* meets all quality and performance requirements for Sonicare genuine brush heads. Always use genuine Philips Sonicare brush heads for best results.

*As tested with leading generic brands sold in US as of third quarter 2016.